Tuesday, November 7, 2017

The Art of Data Visualization

      At any given moment, our brains are processing millions of different things at the speed of light. Data visualization transforms otherwise complex data into a simpler form. It helps us to make sense of complicated information and perceive it as simple. I liked the end of the video where he talked about how an important aspect of data visualization is leaving room for some interpretation. Interpretation is important because maybe someone else will notice or realize something that the artist had not. It's not a one-sided relationship.
      An aspect of the video that I found interesting was that in data visualization, the creator also takes into consideration his or her own message and what they want to get across. We see data images every single day and it is fascinating to see the amount of thought and work that goes into each visual piece. But I guess that's the point of data visualization. The creator is the one who is supposed to do all the hard work to make it easy for the audience to comprehend the data given.
      The world creates patterns whether we realize it or not. It was interesting to see how charts of flight patterns or maps of all the McDonald's in the country creates a visually pleasing image or pattern. We react just as much to the aesthetic as we do to the actual information. If the visualization does not match the data, the piece will just be a failure. It is important to respect the data and to respect the visuals as well. "How can we see not to confirm, but to see to learn."

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